Commercial website production needs to include: • Layouts graphically designed • Easy to follow navigation • Useful and informative content • Compatibility with web browsers • Meta-tag key-phrases and descriptions • Bespoke enquiry forms • Content managed solutions • Access to viewing statistics • Links to relevant organisations Web pages are unlike printed pages as the text and page sizes can be changed by the viewer. The amount of content is not restricted by a paper size. Corporate branding is not recognised by Search Engines, as the success of an internet search will rely on the text content of each page found. Almost every problem associated to printing is reversed on the web. Both have advantages and disadvantages, but at Weblinks Advertising Ltd we appreciate the benefits of understanding both. ‹ Advertising ‹ Publishing ‹ Websites